Retail Product Storytelling 101
Turn features into benefits guests remember.
(4)
SOQ International Academy
Approved CPE & SSG Training Provider
About the Course
Content
Comments
4
Reviews
4
What Will You Learn?
About This Course
Turn features into benefits guests remember.
[SOQ home demo]
- Benefit-first language
- 3-product recommendation flow
- Sensory selling cues
- Objection handling starters
Requirements
Available Course Runs
Select your preferred intake schedule and venue to register.
Delivery Mode
In-Person Classroom (On-Campus)
Total Duration
3:00 (3 Contact Hrs)
Training Venue
SOQ International Academy Campus (277 Orchard Road #04-01 / #04-02 orchardgateway, Singapore 238858)
CR-202611-A
2 Nov 2026 - 6 Nov 2026
4 seats left
Weekdays (Mon - Fri) | 09:30 - 17:30 SGT · In-Person Classroom (On-Campus)
CR-202612-B
2 Dec 2026 - 6 Dec 2026
8 seats left
Weekdays (Mon - Fri) | 09:30 - 17:30 SGT · In-Person Classroom (On-Campus)
CR-202701-C
2 Jan 2027 - 6 Jan 2027
14 seats left
Weekdays (Mon - Fri) | 09:30 - 17:30 SGT · In-Person Classroom (On-Campus)
About the Faculty Pool
SOQ Certified Faculty
All course modules are instructed by certified master trainers and industry veterans with rigorous clinical and commercial accreditation in compliance with Singapore CPE guidelines.
Recent Reviews
See what students are saying about the course.
More Reviews
Joyce Tan
23 Sep 2026
Clear, practical, and immediately useful on the beauty floor. [SOQ home demo]
Amelia Koh
22 Sep 2026
Loved the scripts and checklists — my team started using them the next day. [SOQ home demo]
Gavin Ong
20 Sep 2026
Great for Singapore salon and spa contexts. Worth the investment. [SOQ home demo]
Dylan Teo
21 Sep 2026
Solid pacing for busy practitioners. Would like even more role-play examples. [SOQ home demo]
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Curriculum Overview
This course includes 3 modules, 7 lessons, and 2:30 hours of materials.
Programme Structure
SOQ Curriculum Framework
Modules
3 Modules
Academic Credits
1 Credits
Contact Hours
3 Hours
Certificates
1 Parts
Course Certificate
Course Certificate
If you pass all the lessons in this course, you will receive this certificate.
Type
Course Certificate
Reply to Comment
4.75
4 Reviews
Content Quality (4.8)
Teacher Skills (4.8)
Value for Money (4.5)
Support Quality (4.5)
Joyce Tan
23 Sep 2026 12:46
Clear, practical, and immediately useful on the beauty floor. [SOQ home demo]
Amelia Koh
22 Sep 2026 13:35
Loved the scripts and checklists — my team started using them the next day. [SOQ home demo]
Dylan Teo
21 Sep 2026 13:35
Solid pacing for busy practitioners. Would like even more role-play examples. [SOQ home demo]
Gavin Ong
20 Sep 2026 13:35
Great for Singapore salon and spa contexts. Worth the investment. [SOQ home demo]
Reply to Review
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Retail Product Storytelling 101
Joyce Tan
Anthony Chan
Siti Nurhaliza Bte Ali
Bryan Ng
Dylan Teo